Quotas FAQ

1. How many quota points are deducted for each API operation? Do you have a rate card?

   Unlike other companies, we do not use a rate card for API usage. Each object in each command sent to our API results in 1 quota point deduction.

   For example, if you create 1 campaign with the addCampaign command, that's only 1 quota point used. If you create 3 campaigns with the addCampaigns (plural) command, that's 3 quota points used.

   It's as simple as that.

2. Can quotas be transferred from one command group to another?

   No. Quotas are assigned per command group.

3. When sending a request on behalf of another account, whose quota is used?

   Quotas are tied to an API License Key, so the quota used will be that of the key.

4. When are quotas reset?

   Quotas for each command group are reset daily at midnight in the local time zone of the Master Account.

5. In terms of quota usage, how do the bulk operations differ from their single-item counterparts? Example: addKeywords vs. addKeyword.

   Quota is consumed per-item, so a single-item command uses 1 quota unit and a bulk command with 5 items uses 5 quota units. The benefits of using the bulk commands are reduced connection overhead, fewer SSL handshakes, server-side optimization, etc.

   For more information on quotas, please refer to the documentation.

6. How many items can I have at each level of my account structure (max keywords, etc)?

   Please see the Campaign Management FAQ for details.